Saving time with MeetEdgar: making social media stress-free
Introduction
Let’s be honest… for most small business owners, social media is a lot. Showing up consistently, staying on-brand and actually being strategic with your content takes time, energy and headspace most of us don’t have in abundance.
That’s exactly why I started using Edgar, the powerful social media scheduler from the team at MeetEdgar.
In this post, I’m sharing how Edgar has helped me streamline my content, free up hours each week and reduce the pressure I used to feel around being “always on.” If you’re craving a more mindful way to stay visible online, this tool might finally give you the breathing room you’ve been craving.
What is Edgar (by MeetEdgar)?
Edgar is a social media automation tool that helps you schedule and recycle evergreen content across multiple platforms. Designed with small business owners in mind, Edgar builds a library of your content and posts it on autopilot so you can stay visible without constantly creating new material.
You set the strategy; Edgar does the rest.
Why I Started Using Edgar
Before Edgar, social media felt like another full-time job. I was constantly thinking:
“What do I need to post today?”
“Have I already shared this quote?”
“Is my content consistent across platforms?”
It was mentally draining and as someone who teaches intentional time use, I knew I needed a better solution.
After taking a 3-month break from Instagram (which felt amazing), I realised how much energy it had been taking just to stay active online. But I also knew visibility matters, especially for small businesses. I needed a tool that would let me show up without burning out.
That’s when I found Edgar.
How I Use Edgar in My Business
I use Edgar primarily for evergreen content scheduling. Once content is added to my library, Edgar takes over and distributes it across all my platforms automatically. And the best bit is that unlike other schedulers, the content is retained in your library allowing Edgar to repurpose it.
Here’s how I have things set up:
📚 Content Library: Around 50 posts, sorted into categories (blog posts & podcasts, freebies & offers, time management tips, quotes).
🔁 Weekly Schedule:
Monday = blog posts & podcasts
Thursday = freebies & offers
Friday = time management tips
🖥️ RSS Integration: Edgar automatically pulls in new blog and podcast content as it's published, and it sits in my library ready to be approved.
📱 Platforms I Publish To:
Instagram
Facebook Page
LinkedIn (personal + business page)
Threads
Pinterest
I usually check in fortnightly to upload a few new posts or review the queue - otherwise, it runs on its own.
Favourite Features of Edgar
Here are some of the features that make Edgar stand out for me:
Smart Queue
Edgar pulls from your content library and fills your schedule automatically, following the rules and categories you set. No daily decisions required.
Content Categories
You can sort your content into themes — like tips, testimonials, offers, or blog posts — and assign each to a time slot in your weekly calendar. It’s strategic and effortless.
Bulk Import
This feature was new to me after a recent demo call and it’s brilliant! I can upload batches of quotes (e.g. 50 at a time) to use on Threads, Pinterest or Instagram with just a few clicks.
RSS Automation
My blog and podcast are connected to Edgar via RSS, so new content is added automatically to my library. No manual uploads needed.
One Limitation (for Now)
The analytics dashboard currently only shows impressions and click data for Facebook. It doesn’t yet pull through Instagram but that’s on the roadmap.
Also worth noting: I’m on the lower pricing tier, which suits me well. But the higher tier includes the ability to respond to DMs directly from within Edgar - great for those managing multiple accounts or high-volume engagement.
The Real Win? Mental Space
What I’ve gained isn’t just saved hours, it’s clarity and calm.
Instead of scrambling for a caption every day, I know my social content is running in the background. That gives me more space to focus on strategy, creativity and client delivery.
And because Edgar is rooted in repeatable systems, I don’t have to start from scratch every week.
Who I’d Recommend Edgar To
Edgar is perfect for small business owners, solopreneurs, content creators and anyone who:
Wants to be visible online but doesn’t want to post daily
Has evergreen content to share (blogs, testimonials, quotes, tips)
Is active on multiple platforms
Feels drained by the daily pressure of social media
It’s so much more than just a scheduler!
Final Thoughts + Try Edgar Yourself
Social media doesn’t have to be a drain. With Edgar, I’ve been able to simplify my systems, automate what can be automated and create space for what really matters.
If you’re curious to give it a try, I highly recommend checking it out. You can use the tool for a month for free to see what you think.
👉 Click here to explore Edgar via my affiliate link - I will earn a small commission if you do sign up, at no extra cost to you.
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